As multi-cloud adoption accelerates across the media and entertainment industry, companies are running into the same painful truth: flexibility comes at a cost. Quite literally.
With workloads spanning AWS, Azure, and GCP, cloud bills rise unpredictably, reporting becomes fragmented, and no one – from finance to engineering – has a complete picture of what’s driving spend.
For Globo, the largest communications company in Latin America, these challenges became increasingly urgent. Live productions, streaming workflows, and global content distribution demanded scale. But as their cloud footprint expanded, so did the inefficiencies that come with managing siloed platforms and disconnected teams.
Rather than continue fighting month-end surprises, Globo took a bold step: partnering with Digital Joy to bring Insight, a new cloud governance platform, to market.
And the results have been transformative.
The Challenge: Multi-Cloud Growth Outpacing Governance
Globo’s journey reflects what nearly every major media enterprise is experiencing today:
- Unexpected cloud costs with no warning until invoices arrive
- Limited visibility into which productions, departments, or services were driving spend
- Decision-making slowed by finance and IT working from different datasets
- Manual, inconsistent reporting that rarely aligned with corporate accounting
Innovation was happening fast. Governance wasn’t keeping up.
The Solution: A Unified View with Insight
To regain control, Globo teamed up with Digital Joy to create Insight, a cloud governance platform designed to centralize and simplify multi-cloud operations. By automating previously fragmented processes—data capture, normalization, cost mapping, and visualization—Insight created a single source of truth across the entire organization.
With Insight in place, Globo could:
- Monitor all cloud spend across AWS, Azure, and GCP from one dashboard
- Track budgets and usage daily, not monthly
- Assign ownership with role-based accountability for teams
- Receive automated alerts before costs spiraled
- Identify thousands of optimization opportunities instantly
- Align spend directly to corporate accounting structures, eliminating guesswork
In short: Insight bridged the financial and technical divide, giving Globo the clarity and speed needed to make data-driven decisions.
The Impact: Millions Saved and Full Visibility Restored
The numbers speak for themselves:
- Over $1 million USD in projected annual savings
- 1,000+ optimization opportunities identified in just six months
- 100% of cloud spend tracked daily across all providers
- Finance, IT, and operations united around a single, shared source of truth
- A scalable governance model that grows with the business
As Rodrigo Andrade, Programs and Products of Cloud, SRE and FinOps Manager at Globo, put it:
“Insight transformed cloud spending governance into a shared mission—empowering every team to innovate with autonomy, act with accountability, and drive impact through smarter decisions.”
Turning Multi-Cloud Complexity into Strategic Advantage
Globo’s success proves what’s possible when cloud governance becomes proactive instead of reactive. With visibility, financial alignment, and consistent accountability, enterprises can control costs without slowing innovation—or storytelling.
For media organizations navigating similar challenges, Digital Joy Insight offers a proven path forward. Built with Globo’s deep expertise and Digital Joy’s commercial innovation, Insight is designed to reduce waste, streamline operations, and unlock meaningful savings across even the most complex cloud environments.
Learn how Insight can help your team reclaim control of multi-cloud spend.
